How to use Twitter for Business Marketing Part 2

29.06.2011, 9:41

Tips&Tricks for successful Twitter use

Twitter has sheer endless advantages for businesses as well as for “regular” users. In our article last week we helped you with a 5-step instruction to get your own Twitter account started. Today we answer 5 important questions about Twitter.

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30 great tutorials for icon design

28.06.2011, 9:28

High quality on small scale

There are quite a few rules to consider when designing icons. This collection of icon design tutorials, however, is more about the techniques, styles, tips and tricks for creating convincing symbolic visuals. The workshops may also serve as a great source of inspiration for your work.

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[App of the Week] Germany 2011

23.06.2011, 10:44

Follow up on the Women Football World Cup 2011

After the male footballers had their world cup last year in South Africa it’s the women’s turn now in Germany at the Women’s World Cup 2011. Starting this Sunday women football (or soccer if your prefer) teams from all over the world enter the arena to decide who deserves the throne in 2011.

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How to use Twitter for Business Marketing Part 1

22.06.2011, 11:30

5 steps to get your own Twitter account started

We already wrote about the numerous possibilities of Social Media use e.g. networking with Xing or location-based services like Gowalla and Facebook Places. Today we show you the 5 most important steps to build your own Twitter account which is a great addition to your Social Media Marketing strategy.

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30 Creative Brush Sets for Adobe Illustrator

21.06.2011, 9:10

Useful tool tips for every designer

The professionnal vector program Adobe Illustrator can be extended and tweaked in all manner ways. Brushes, are especially popular as they offer simple options for great results with relative ease. The examples in this collection are perfect tools for the creative work of an illustrator. They include everything from floral elements and grungy shapes to multicoloured streaks and icon sets for instant use. There should be something for almost everyone.

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[App of the Week] Wordfoto

16.06.2011, 10:41

Turn your pictures into a thousand words

In our business it’s not unusual to feel a certain love for design an photo apps. Today’s app combines both in a beautiful way. Even though fairly new to the App Store, it already boosts quite a number of positive reviews. Apple also featured it as iPhone App of the Week in iTunes. For us that’s reason enough to take a closer look at Wordfoto.

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Do you know your customers?

15.06.2011, 10:02

Audience Segmentation as a key to successful business

Remember the last time you talked to your customer about expectations referring to your business? You can´t? Then you better start getting to know your clients. Audience Segmentation is what you have to focus to develop the best and most efficient marketing strategies for your business. We give you a little start-off aid.

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30 fascinating Illustrator text effects

14.06.2011, 9:18

Text effects for creative people

Creating cool lettering for flyers or posters belongs to the everyday routine of professional illustrators. In this overview you’ll certainly find loads of inspiration for your own projects.

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[App of the Week] QR Reader

09.06.2011, 9:41

Scan QR codes and build your own

Our app recommendation for week 23 is based on our article about how small companies can use QR codes to bridge the digital gap. After showing you some use cases and explaining you how to integrate them in your marketing campaigns we thought we should show you how to read them on your mobile phone. Here we go.

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Don’t go crazy with your business card

08.06.2011, 10:19

Why size does matter in the end

During my time in tourism marketing I visited quite some trade shows and had thousands of business cards going through my hands. There were some remarkable specimens like one in A4 format on fairly massive cardboard.

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