Print basics: How to embed fonts

25.01.2012, 10:20

In our printing basics series we address the most common issues with print data setup and show you how to avoid them. A very common one, which we almost see on a daily basis is embedding fonts.

When we access your files to prepare them for printing we need various bits of information. Among them are images, graphics, borders or margins, bleed settings and most importantly: Text. Texts are defined by their content and their visual presentation. The visual presentation is mostly a matter of the font, which defines size, letter spacing, shape and overall appearance.

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Print basics: How to add spot varnish to your printings with InDesign

09.11.2011, 12:02

From now on we offer spot varnish for refining and we prepared a tutorial to help you create this effect with InDesign.

At print24 spot varnish is handled like a 5th color separation in addition to CMYK. That’s why creating spot varnish is similar to the appliance of spot colors but there’s still a little difference. Keyword: over printing.

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Print basics: How to use RGB and CMYK correctly

25.10.2011, 10:24

The second part of our basics is all about colors. We receive a lot of print data with the wrong color mode for perfect offset print results. This article explains RGB and CMYK, differences between the two and when you should use which one.

What is RGB?

All colors of the RGB color model are created with the 3 primary colors Red, Green and Blue. Mixing these light primaries equals white. This additive color method can display a very wide range of colors.
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Print basics: How to achieve better print results with bleed

27.09.2011, 11:34

We deal with data mistakes on a daily basis and often receive faulty print data. As a result customers become dissatisfied because the product doesn’t come out as they’ve planned it. To avoid such printing issues we start to share some basic tips & tricks for correct data setup.

Today we start with a simple, but very important topic: bleed.

Here’s an InDesign CS5 example with bleed for a double-sided business card for downloading.

Every commercially printed artwork needs 2 mm (0,079 inches) bleed on each side in order to compensate for unavoidable cutting irregularities. Basically it is an area of tolerance which you add to the size of your layout. If you take a business card with 85x55mm as an example you setup the file with 89x59mm to get the 2mm (0,079 inches) tolerance.

All elements directly located on the edge of your design and backgrounds are extended by 2mm (0,079 inches)on each side. So, if the cut happens a millimeter outside the original format no one will see a difference. Elements and typography not to be cut should be placed about 1.5 mm (0,059 inches) away from the bleed area.

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