IKEA: My Son | Video of the week

A touching and powerful advert

Oktober 3rd, 2016, 3:34 pm

dream home virtual reality

Sometimes, we would like to keep things small forever. In this touching advert, a little boy goes on a shopping day to Ikea with his mum. He tries out, measures everything, chooses which kitchen he’d like as his mother watches, affectionately. As it is time to pay, things are starting to get clearer and clearer… wait for the end for a wonderfully sweet and powerful reveal!

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